I noticed an advert today for what was claimed to be a new type of backless bra. The name of the bra is BREAKTHROUGH™.

I can't claim to be any sort of expert on this subject, but surely a breakthrough is what bra-wearers want to avoid?

Given the particulars, I think "fallout" might be more of a concern. <G>

Linda

Oh, arnie, that's funny, and you are so right. Sometimes I don't think people think about what they are writing.

I mentioned this some years ago, but it fits here:
An Australian company sold sunscreen here under the brand, "Nad's." Since so few Americans know what an apostrophe is, the normal response was to think they were selling gonads, since "nads" is a common slang term for them. I suppose one could put sunscreen there - but why?

quote:

I suppose one could put sunscreen there - but why?

I suppose nudists need sunscreen for their nads.

I would bet that the marketers of the bra think that the "breakthrough" name is clever since it will allow women to "break through" the back of their dresses. But it does bring up odd visions.