The ancient Greeks had four separate words for different types of what we call “love”.
Totally loved this ad. We don't have those nuances with the word "love," do we?
We have plenty of shades of meaning too - just not necessarily the same ones.
Affection, lust, infatuation, adoration, amourousness, adulation, amour, ardour, romance or even bromance for example. All related to love in varying degrees but with slightly different meanings.
"No man but a blockhead ever wrote except for money." Samuel Johnson.
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You are right; we do.
There are others like devotion or crush...
What else folks?